Custom debit card design – a creative approach to your image
What are the advantages of custom-designed debit cards
A personalized design on a physical card carries a special meaning that is understood not only by the owner of the banking product, but also by those around them. The main benefits of a personalized design on a debit card include:

- An individual solution for issuing plastic cards. The owner of the banking product independently determines which design suits their banking product.
- Versatility. Having a custom design on a Visa or MasterCard offers the exact same use cases for the banking product as standard physical card formats.
- Ease of use. The card has all the options for easy account management, including via a mobile application and internet banking.
Sberbank's extensive lineup of custom-designed debit cards allows cardholders to choose from several personal design options. Exactly the same offers are available in other financial and credit institutions, notably Alfa-Bank, which stands out with creative personal designs for the physical payment instrument.
Custom-designed debit cards from Sberbank
Currently, Russia's largest bank offers to order a Sberbank custom-designed debit card, which is intended both for shopping and for participating in various "Спасибо от Сбербанка" bonus programs. Standard service terms for debit cards with a personal design include:
- The annual maintenance fee is 750 RUB for the first year and 450 RUB starting from the second year.
- When applying for a custom-design card, a one-time fee of 500 RUB is charged.
- Participation in loyalty programs – "Спасибо от Сбербанка".
You need to use our custom-design debit card matching service to select Sberbank cards, after which you proceed to the credit institution's official website and apply for the card. Please note that the bank offers several design solutions for the cardholder to choose from. You can also upload your own personal photo to feature on the front of the debit card or another image. When uploading your own images, you must take into account the technical requirements for submitting the application.
For young bank clients, there is a unique offer: the "Youth" card, which is intended for individuals aged 14 to 25. The annual card maintenance fee is only 150 RUB, but you can order a custom-designed debit card service. The bank charges a 500 RUB fee for this service. The validity period of a custom-designed youth debit card is 36 months. Production time for a custom card does not exceed 14 days. In addition, with the youth debit card, you can participate in the "Спасибо от Сбербанка" program, which currently features 4 bonus point accumulation levels.
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Custom-designed cards from Alfa-Bank

Alfa Commercial Bank also offers an extensive lineup of banking products with custom designs. Today, you can take advantage of the following offers from the credit institution: Visa Classic PhotoCard or a similar banking product – MasterCard PhotoCard Standard. You can order pictures of loved ones, family photos, images of birds, animals, etc. There is one condition for obtaining such debit cards: the cardholder must open a deposit or current account.
If you do not have an account or deposit, you can open a custom-designed debit card in accordance with the "Optimum" or "Comfort" tariff plans. The annual fee for custom card issuance is 699 RUB. Card issuance is free, but there is a restriction on the validity period of the banking products – only 2 calendar years.
To apply for a custom-designed debit card at Alfa-Bank, you need to go to the bank's official website, find the special application for custom design, and order the banking product. As a rule, to get your desired card design, you must live in the same region or city where the Alfa-Bank branch is located, as you will subsequently need to visit a working bank office. Production time for a banking product with a personal design takes up to 3-5 working days.
Which banks issue cards with personalized designs
Sberbank and Alfa-Bank are leaders in the production of personal-design debit cards. However, there are equally interesting offers from the following credit organizations:
- SMP Bank. You can order custom-designed cards under the "Gift Card" or "Standard" program.
- Gazprombank. There are offers to create a custom design for the "Settlement Card".
- Rosbank, you can order a personal design for the "My Style" card.
- Promsvyazbank. There are two custom card design offers: "Your PSB Bank" or for the "All inclusive" program.
- Russian Standard, offers for holders of the "Bank in Your Pocket" program.
- Custom cards from Bank Saint Petersburg.
- Debit cards from MKB Bank.
It is important to remember that whether or not annual maintenance is provided for the card, you will have to pay extra for the card's custom design. The amount varies for each bank, but is within the range of 300-1200 RUB. In some cases, banks run promotions, and you can order a free custom design for your debit card.
What personal designs are available to debit cardholders
As a rule, banks independently specify which images are available for printing on the physical medium of the banking product. There can be a huge number of design solutions, but at the same time, in accordance with legislation and personal data protection, it is forbidden to place the following on the physical medium:

- Фотографии и изображения публичных людей, знаменитостей, спортсменов, актеров, политиков и т.д.
- Картинки сексуального характера.
- Эксклюзивные авторские работы мастеров, которые имеют собственное авторское право на изображение.
- Культовые религиозные изображения, знаки и т.д.
- Images featuring company logos and brands.
- Contact information for companies and other public figures.
- Tobacco products, including cigars.
- Any categories of alcoholic and low-alcohol beverages.
- Weapons, including cold steel.
- Elements indicating gambling themes (games, casinos, lotteries).
- Narcotic items.
- Political statements, slogans, etc.
It is forbidden to use a single-color execution of the banking product for custom designs. The Central Bank of Russia, as well as official representatives of payment instruments, specify which color schemes and palettes are permitted when manufacturing a custom debit card design. Upon expiration of the banking product, the cardholder can contact the bank again and order a reissue of the debit card with a personal design, in accordance with their preferences.
Please note that the tariff plan for the custom-design card corresponds to the one you chose as your primary plan when signing the agreement with the credit institution.
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